Are you a technophobe? Do you fear technology like some fear spiders?

Don’t beat yourself up for it – you’re in good historical company.

When Marconi applied for funding for his wireless telegraph, the Government apparently feared his invention so much that he was referred to a mental asylum! And the New York Times publicly reviled the telephone, telling us that using it would turn us into “transparent heaps of jelly”.

So, plenty before you have feared technology. But if you can get past the newness and the mystery and the jargon and embrace technology for no other reason than it creates better ways of working, your fears will soon be a thing of the past!

Here are just a few reasons to love some of the technology that’s ‘out there’ today.

It makes work easier, cheaper, safer

Take the Cloud, for example.

Technologically speaking, it is thousands of insanely powerful servers in very heavily protected data centres, spawning other servers that don’t even have physical form, and crunching millions of calculations per second across and between them.

It’s a technophobe’s vision of hell.

But what even a technophobe should love is the fact that the Cloud now makes it dizzyingly easy to:

  • Instantly install and use all manner of software on PCs and devices (including email and office productivity software, for example) without having to faff around with disks, buy an expensive server, or pay an IT guy to manage it for you!
  • Access vast data storage cheaply or even for free at the click of a mouse (no more clogging up your hard drive!) – OneDrive and Dropbox are good examples.
  • Get real-time security monitoring to keep a constant eye on and stop the do-badders who are targeting your systems.
  • Back up and restore all your data so that nobody can hold it to ransom and something unpredictable like fire, flood or disk failure won’t take your business with it.

With no physical equipment to buy, overall costs are extremely low by comparison with software that you host and run on your premises, and it’s also easy to add apps and capacity on demand, as this small business article explains.

In short, there’s absolutely nothing to be afraid of!

It makes you productive, wherever you are

Some 45 years ago, the first mobile phone prototype from Motorola was a brick of a thing – bulky, heavy, with no data capability and a charge duration of only 30 minutes.

If you’re not feeling the love here, we don’t blame you.

But fast-forward to today, and an estimated 71% of UK small business owners now rely on mobile apps to run their operations.

Why? Because a mobile device can now give even the smallest business instant remote control over its accounting, marketing, customer relationship management, documents, hiring, invoicing, and pretty much everything else (take a look at this ultimate 2018 list of over 75 essential small business apps for the whole story).

You might hate technology when your phone’s going off all day, but don’t you just love it when you can run your business from your tablet whilst lying in your garden in the sun?

It reduces effort and produces quicker results

We can forgive any technophobe for hating the clumsy collaboration software of yesteryear  – complex, fussy, intrusive technology that just connected you to more and more sources of information overload and stress!

But today’s collaborative working looks a lot different.

Take Office 365, for instance. As we explored in another post recently, it harbours a vein of collaborative productivity that runs through and between every application – it’s not a module bolted onto the side as an afterthought.

What this means is that you can get rid of those repetitive, time-consuming tasks by automating them, plan more effectively and less wastefully, build more productivity into meetings, and move from searching for information to having it automatically found, tailored and brought to you – even if you didn’t realise you needed it.

Come on – you’ve got to love that!

Technology: feel the fear and do it anyway!

Nobody’s asking you to adore the bits and the bytes – that’s for the techies. But the bottom line is that if we don’t engage with technology – even if it’s just by focusing on the benefits and wilfully ignoring the pain it sometimes causes us – we get left behind by it.

That could see you trying to run your business from a 1973 Motorola.

Be afraid. Be very afraid.